Purple: Terms and Conditions
Martian Technologies LLC operates the website and the Purple mobile application (the “Service”).
The app is made available to you on an “as in”, “with all faults and “as available” basis.The app relies on data available via the YouTube API and like any platform (understand “the app”) built on top of a public API subject to change, we cannot guarantee that the app will function or maintain the same level of service in the future. That is applicable for both free and paid users.
Please read this section carefully since it limits the liability of Purple. By signing up to use Purple, your use of the app is at your own discretion and risk. Purple makes no claims or promises with respect to the quality, the accuracy or reliability of the app, its safety or security, or its content.
To use Purple you have to log in with a Google account used to manage your YouTube channel. In order for you to access the features offered by Purple you will need to grant some permissions for the app to access some of your YouTube data. These permissions are subject to change at any time while you use the app.
The purpose of these permissions is to enable the app to access datasets specific to your YouTube channel needed to power features offered inside the app. For example, accessing your YouTube Analytics data allows the app to run some computations to display the number of subscribers you currently have and show you how far you are from hitting the requirements for monetization on YouTube.
By signing up for Purple you authorize us to contact you via email in a reactive manner. We will not send unwanted emails but we might contact you directly via email if you send feedback or suggestions via the app or if you email us directly.
Purple: Privacy Policy
Why do I need to collect and process some of your data?
We designed this app with a business model that allows us to generate revenues without having to sell your data. The app only collects and processes some of your data to:
- Generate and present personalized insights for you based on your YouTube Channel Analytics data
- Improve the app experience by analyzing in-app usage and other important events happening inside the app
What kind of data are stored?
When you sign up to use Purple, you register with the Google (Gmail) account that is used to manage your YouTube channel.Once you do so, the following data are collected:
A. Personally identifiable data:
- First name (as provided on YouTube)
- Last name (as provided on YouTube)
- YouTube channel name
- Country code
- Email address (included email addresses shared as part of the Beta Tester’s program)
- YouTube channel image url
These data are collected to make the app experience possible and make sure you get the best possible support whenever you contact us. For example, we use your email address so you can directly contact us from the app and we can quickly email you back as soon as we receive your message.
The country code is just an indication for us to better understand where users are based. This can inform potential developments.
Your YouTube channel URL is useful to understand if your subscriber count is publicly available or not as this is a requirement to get the app to work properly.
Your Channel name is displayed in the app on several screens.
You will see your channel profile picture displayed in the app at different spots, please know that your photo is only stored locally on your device and is not uploaded to our servers. We only store the url to the photo (the one you already uploaded on YouTube) and the app loads your profile picture from there before saving it in your device’s cache (locally) so it loads faster the next time you use the app.
B. Analytics data:
Once you grant permissions for the app to access your YouTube data, the app is authorized to load data from your YouTube channel (analytics, revenue, user interactions etc.). Each feature inside the app requires a specific set of data. No data is used, collected or processed outside of the scope of the features offered in the app.
The data stored on our servers by default when you sign up are:
- Subscriber count
- Watch time (past 365 days)
- View count
- Video count
- Video tags exported
For Pro users, additional data can be collected and processed to provide additional insights such as the milestones feature or the predictions feature which collect additional sets of data and display insights based on the processing of this data.
C. Usage data:
We may also collect information based on your usage of the app. This is always done with the sole purpose of improving the experience for Purple users.
Examples: e.g. frequency and duration of usage, significant events and encountered errors if application has crashed etc. Some of this data is processed by Firebase Analytics (which tracks user engagement and major events happening inside the app to provide insights to developers) and Crashlytics (which provide crash reporting insights allowing developers to fix issues faced by users while they experience the app).
We also rely on Google Analytics to capture website analytics for this webpage. When your browsing our website, small files (known as “cookies”) are saved onto your device to collect analytics information about how users browse the site by our analytics service.
The Internet address of your computer, tablet or phone is anonymised in the analytics service we use and these cookies are not used to identify you personally.
Where is your data stored?
We use Firebase to store your data in a secure way. The tokens required to authorize the fetching of your data on YouTube’s servers are never leaving your device for safety reasons.
Can I request that Purple deletes all the data collected about me and my YouTube channel?
Yes, you can email us via the contact form which can be found in Purple’s settings tab. Start your message with: “Purple - Data deletion request” and let us know that you would like to see your channel data deleted. You will need to provide your channel URL so we can find the relevant data to delete. We will then proceed with the deletion of your data in a timely manner and you will get notified once this is done. Rest assured that requesting your data to be deleted will only delete the data on Purple servers and your YouTube Channel’s data won’t be impacted at all. Once deleted, if you wish to use Purple again in the future, you will have to create a new account from scratch.
I have a question about my data:
If you have a question about this privacy and how your data is collected, used and stored when you use Purple, please feel free to email us at kreatorapp2 [~a@t} gmail (dott) com with the subject line “Data question” and let us know how I can help you.
Changes & Updates
If Purple makes changes to Terms and Conditions or Privacy Policy, these changes will be posted on the page in a timely manner. We reserve the right to modify these terms & conditions and/or privacy policy at any time, so please review it frequently (at least on every app update).
In case of a business transaction in which a portion or all of Purple business is acquired, we will notify you as described above in this paragraph.
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